Becca Gordon

A lunar-inspired brand identity and website for a womxn’s health and lifestyle coach.

ROLES:

-Art Direction
-Branding
-Web Design
-Print/digital Design

 

THE Challenge:

To design a modern yet mystical, feminine but not frilly brand, and a seamless web experience for finding information, booking courses, creating community and buying products.

the solution:

An inclusive brand for womxn in various life stages, and a strategically-designed web experience centered around community, learning, and healing.

Becca Gordon Braindump | Lindsay Goldner @ No Fonts Given Co

The client's original brainstorm for the website content.

Becca Gordon Revised Site Map | Lindsay Goldner @ No Fonts Given Co

My first attempt at creating a simplified, streamlined sitemap.

Becca Gordon Website Design | Lindsay Goldner @ No Fonts Given Co
Becca Gordon Product Packaging Design | Lindsay Goldner @ No Fonts Given Co
Becca Gordon Branding + Web Design

Interior page layouts from the site. We made use of collapsible information sections to combine large amounts of information on the top level pages.

Becca Gordon Website Interior 2 | Lindsay Goldner @ No Fonts Given Co

Sliders highlighted multiple instances of glowing client praise!